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About the Fiesta

The “PHILIPPINE FIESTA 2001” is a unique blend of trade exhibits and cultural festival under one roof. It aims to connect the mainstream businesses with the Filipino American consumer market and assist Filipino businesses to penetrate the mainstream consumer market while showcasing the rich Filipino culture and heritage.

Designed to draw the largest crowd of Filipino Americans from the eastern seaboard, the FIESTA is a cost effective medium to reach a segment of a prime market whose buying power is estimated at $52 billion. The event offers an opportunity for businesses to showcase their products and services before a captive market, an ideal setting for product sales promotions, enhancement of corporate image and direct consumer market research. About 20,000 visitors are expected to attend this two-day fair which will be open not only to Filipino Americans but to other communities as well. We aim to generate awareness for this event by utilizing not only the Filipino media but also the mainstream media.

Exciting programs and activities, are being planned and prepared for the enjoyment of those who will be at the FIESTA. The event will not only be a celebration of the rich Filipino culture and heritage but also a time for Filipino Americans to be together as a community.

The Trade Pavilion

Exhibit booths are available to businesses to display a dynamic mix of products manufactured and services offered in the United States and in the Philippines.

The Cultural Festival

The cultural festival will feature an extravaganza of music and folkdances to be performed by Filipino professional dance groups and performers who will wear colorful and traditional Filipino costumes. Main piece for the folkdance showcase will be the Philippines’ national folkdance, “Tinikling”.

PLUS ... a blockbuster concert which will headline top local talents and Manila performers and which will be the highlight and finale for each day of the 2-day event.

The Children’s Pavilion

Philippine folklore story-telling sessions, crafts-making, art contests, “Tinikling” dance lessons, balloon rides and games will surely delight the kids which will make the trip to the FIESTA worthwhile for the whole family.

The Food Pavilion

Should all the excitement and activities make one hungry, the Food Pavilion will be there to serve a wide variety of mouth-watering Filipino dishes from the various regions of the Philippines. Be adventurous and sample some of the Philippines’ most exotic cuisine!

The Philippine Tourism Pavilion

Learn about the mystique of the Philippines, the country of more than 7,000 islands. Resorts and tourism spots will be showcased. Information about its rich natural resources, its people, history, culture, heritage and many more ––will be available at the Philippine Tourism Pavilion. Know why the Philippines is referred to as the “Melting Pot of the Far East”.

Seminars & Workshops

There will be variety of informative seminars and workshops available. The Small Business Administration, Social Security Administration, Immigration and Naturalization Service, Census Bureau and Health Care are some of the participants. Other topics are being reviewed for consideration.